Sony Alpha NEX Cameras and E Mount Lenses

Zeiss Vario-Tessar 16-35mm FE OSS lens Barrel Extension Here are some corner samples of the new Zeiss Vario-Tessar 16-35mm FE OSS lens from mobile01.com . The samples compare the center sharpness against the extreme corner of 16-35mm for the Sony A7 cameras at 16mm and 35mm at all apertures. Check out more Zeiss 16-35mm Vario-Tessar high resolution samples and the full review at mobile01.com . Pre-order the Zeiss Vario-Tessar 16-35mm FE OSS lens for a mid-November ship date.

ISO: 100 Aperture: f/2.2 Shutter speed: 1/3200 Here are some images created with the sony a6000 and the 50mm f/1.8 OSS lens by Craig Martin. ISO: 100 Aperture: f/2.2 Shutter speed: 1/500

Jeff Koons: A Retrospective Whitney Museum We discovered that the Jeff Koons exhibit was on its final days at the Whitney Museum. We also learned that the Whitney was closing the doors at the Breuer Building location and was moving downtown towards the Highline. We took the Sony A7r and a Contax 28mm Distagon and tested out GeoTagging - posted earlier . Here are some images from the excursion. Bear and Policeman by Jeff Koons

Aurora Borealis in Tromsø by Anders Mildestveit Real time video of northern lights on oct. 18th in Tromsø, Norway. Shot with a Sony A7S and Rokinon 24mm T1.5 at 25600 iso with no noise reduction applied. The video of the of the Aurora Borealis demonstrates the low light prowess of the Sony A7s.

Smartphone Running MyTracks Showing GPS Info for Time Calibration Geotagging your images, attaching location information, is a great way to help document your shooting.  Many services like flickr, Google, and iPhoto/Photos take advantage of the geotags to show where the image is taken.  We took a quick stroll around New York City to test out how easy geotagging Sony A7 files were. Above shows the GPS status provided by our smartphone's built-in gps and shown by an app, GPS Status.  The third icon from the top left shows the app MyTracks is running and is logging our location along the way.  The image below shows the final product, a geotagged image. Here's a quick tutorial on geotagging your Sony A7 photos using your GPS enabled smartphone and exiftool.

Save $545 on the Sony A7r The previous trade in deal saved us $460 from the MSRP of the a7r. The new trade in deal from Adorama is sweeter since the MSRP of the cameras are lower by $200. Sony a7 MSRPs Reduced by $200 What this means for us is a savings of $545 on the Sony a7r body, $500 on the a7 + 28-70mm lens bundle, and $455 on the A7 body only. You can also add in the trade in value of your old camera for more savings. The Sony A7 trade in offer from Adorama expires by the end of the year. Make sure to add items from our post on essential Sony A7 accessories . Sony A7 with 28-70mm Lens

Upcoming Sony / Zeiss E-mount Lenses Photokina 2014 introduced six new full-frame lenses for the Sony E-mount family.  The E-mount lens range now covers 16mm (converter) up to 240mm.  The image above shows four new prototype Sony / Zeiss E-mount lenses, 28mm with converters, 35mm, 90mm, and a 24-240mm zoom. The new E-mount lens roadmap added 3 lens slots compared with the previous roadmap .  The roadmap shows that seven more lenses will be announced in 2015.  The only hole we see is a fast portrait lens at around 90mm.  We are hoping that this will be the next lens announced. Sony E-mount Lens Roadmap Photokina 2014 Update Below are more details on the new lenses announce at Photokina 2014.  Included are photos of the prototypes found at Photokina and quick mock ups on a Sony A7 body .